As the online fashion market is growing in India, Marks & Spencer’s launched its online store on Amazon. The trends of shopping are changing for the Indian customers and thus to respond to such changes, Marks & Spencer’s have made this move. The brand has presence on Myntra and Ajio. The company said, its launch on Amazon is in line with its international strategy to work with established online market places to benefit from their scale, infrastructure, and local expertise.
Venu Nair, Managing Director of Marks & Spencer Reliance India said, “We’re delighted to launch today on Amazon.in, India’s largest online store, making it even easier for our customers to shop with us. Our range of 1000 quality, stylish products, combined with Amazon’s reach and fast delivery, means our customers can order something truly special online, wherever and whenever suits them.”
Arun Sirdeshmukh, head of fashion at Amazon India said, “Marks & Spencer is one of the leading and most loved brands and our endeavour has always been to offer the best brands with the most curated selection of products to our discerning customers across the country. Offering Marks & Spencer merchandise on Amazon is another step in that direction and will be an extension of the portfolio of global brands that our customers can enjoy through our platform.”